2025 OBL Marketing Forum - Session Two
Continues May 14
May 14, 2025
10:00 AM - 2:00 PM
Thursday, May 08, 2025
May 14, 2025
10:00 AM - 2:00 PM
Thursday, May 08, 2025
Online Registration is Closed!
Call 614-340-7602 to Register!
The 2025 OBL Marketing Forum offers an ongoing platform for marketing officers and staff to exchange ideas and seek solutions over a wide variety of timely topics and concepts. Members will gain knowledge and become more effective in their roles, as they learn from facilitator Amber Farley, EVP of Brand Development at FMS. FMS specializes in building brands and strategic marketing plans for community banks across the country.
This forum has been designed by the OBL and FMS to encourage the exchange of ideas and provide opportunities for participants to learn from an industry expert and each other. The participants will network and form valuable professional relationships while expanding their marketing and leadership skills.
The MKT Forum has two remaining forum sessions.
- Forum Session - May 14
- Forum Session - August 26
Location OBL Education Center
Registration Fees
| Price Description | Amount |
|---|---|
| OBL Marketing Forum - Session Two Only | $595.00 |
Agenda
| Pre-Conference Events |
|---|
| Wednesday, May 14 - Wednesday, May 14 | ||
|---|---|---|
| 10:00 am - 10:05 am | ||
|
Welcome, Housekeeping & Agenda Overview |
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| 10:05 am - 11:10 am | ||
|
Marketing Match-Up: Rapid-Fire Peer Exchange |
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| 11:10 am - 11:15 am | ||
|
Break |
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| 11:15 am - 12:00 pm | ||
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Marketing Mix: How to balance traditional and digital marketing |
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| 12:00 pm - 1:00 pm | ||
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Lunch/Open Discussion |
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| 1:00 pm - 2:00 pm | ||
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Creating Video for Social Media: Best practices for producing short-form content that drives engagement |
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| 2:00 pm - 12:50 pm | ||
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Activating Your Bank’s Brand Strategy: Practical tips from FMS’ latest brand strategy field guide |
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| 2:50 pm - 3:00 pm | ||
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Closing Comments |
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Speakers
| Name | Speaking At |
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Sponsors
Exhibitors
Hotel Information
The OBL is proud to partner with area hotels at discounted rates:
Home2 Suites by Hilton: $139 plus tax per night - Minutes from Ohio Bankers League and next to Easton Town Center, The Home2 Suites by Hilton Columbus Easton is the perfect location to work, relax and play. Enjoy free breakfast, free parking and free high-speed WiFi along with our indoor heated saline pool and Step2 Fitness Center. Plus, we are Pet Friendly! Click Here to reserve your room at our preferred OBL rate!
SpringHill Suites by Marriott: $149 plus tax per night and 0.5 miles from the OBL. Complimentary breakfast and shuttle service to the OBL and Easton area. Please call and use the client name (Ohio Bankers League) and mention the preferred rate: 614-471-3500
TownePlace Suites by Marriott: $155 plus tax per night and 0.5 miles from the OBL. Need more space? Larger rooms with a fully equipped kitchen. Complimentary breakfast and shuttle service to the OBL and Easton area. Please call and use the client name (Ohio Bankers League) and mention the preferred rate: 614-471-3500
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